LES FLEURS SONT PARTOUT

[ EVENT & IDENTITY ]

Introduction

Discover the "Les Fleurs sont Partout" project, showcasing renowned visual artist David LeBicar, dedicated to presenting his unique creative process and highlighting his works that embellish Montreal's vibrant cityscape. A graphic adaptation of this universe was created for the documentary's vernissage, emphasizing LeBicar's visual identity of his work.

CONTEXT

With the documentary now complete, we set out to create a vernissage that not only celebrates this achievement but also embodies the essence of the artist's work. The event needed to resonate with the themes and aesthetics present in LeBicar's creations.

SOLUTION

Drawing inspiration from Le Bicar’s iconic floral motifs and structural designs, we digitally rendered and animated his signature flowers. This vibrant animation serves as a dynamic centerpiece for the event identity. Additionally, we incorporated layered typography to reflect the bustling energy of the city, capturing the essence of Montreal. The resulting event identity beautifully encapsulates the heart of Le Bicar’s artistry, creating an immersive experience that celebrates his contributions to the urban landscape.