BEAN NORTH

Introduction

Bean North is a coffee brand rooted in the northern boreal forest of the Yukon, where organic, fair-trade coffee meets a spirit of adventure. The packaging design brings this to life with a playful approach, blending history with bold, modern energy. Inspired by early air-to-ground signaling, the illustrations nod to a time when messages were conveyed through simple yet powerful gestures—echoing Bean North’s commitment to direct relationships with farmers and small-scale producers.